Doomscrolling Exhibition

Project Type

Exhibition for Animated Posters

Purpose

University Project

Software

Adobe After Effects, Adobe InDesign, Adobe Photoshop, Adobe Illustrator

Year

2024

Collaboration

Alice D’Aiuto

Problem and Solution

The task was to design animated posters on an important social issue. My colleague and I chose to focus on the anxiety surrounding the future. During our research, we came across the term 'doomscrolling,' which inspired us to create three posters, each representing a different stage of this behavior. Doomscrolling is the act of endlessly scrolling through social media posts with goal of finding catastrophical information that aligns with viewer’s negative view on the world. Our goal was to raise awareness of this problem by capturing the viewer's attention. The aesthetic is black and white because we wanted to have a big focus on the content.